BUSINESS & MARKETING STRATEGY
Expert Guidance on Deploying Data-Driven Strategies to Build the Strongest Relationships with the Most Important People
DATA STRATEGY, PRODUCTS, AND SERVICES
World-Class Consumer Data, Business Data, and Online/Offline Identity Made Easy
OMNI-CHANNEL MARKETING STRATEGY AND EXECUTION
Delivering Your Best Business Outcomes More Efficiently
PRODUCTS AND SERVICES
Ingenuity · Expert Guidance · Transformational Results
BUSINESS & MARKETING STRATEGY
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Building the strongest relationships with the most important people through data-driven strategies
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Board and investor strategies and presentations
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Strategic roadmaps and organizational design
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Market segmentation and identification of new market opportunities
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Identifying high-value segments and optimal ways to engage individuals
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Optimizing your data, analytic, and marketing technology investments
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Chief Data Officer frameworks to elevate results and governance of data-driven enterprises
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Transforming old business models to networked-platform business models
DATA STRATEGY, PRODUCTS, AND SERVICES
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World-class consumer data, business data, and online/offline identity made easy
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Better, faster, cheaper access to hundreds of data sources and thousands of variables to know the who, what, where, why, and how of consumers and businesses
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Customer data hygiene, processing, and appends
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Data evaluation and performance/price optimization of assets
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Prospect and customer databases
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Expanding your addressable universe
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Identity graph data and linking services
OMNI-CHANNEL MARKETING STRATEGY AND EXECUTION
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Delivering your best business outcomes more efficiently
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High-performing, people-based marketing design for outbound and inbound channels
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Audience insights, modeling, and segmentation
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Onboarding your offline audience for digital targeting on computer, mobile, and TV devices
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Channel optimization and annual contact strategies using multivariate design
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Turnkey agency services, including planning, audience creation and deployment, media buys, reporting, and ongoing optimization